Designing a Custom Business Board Game to Increase Employee Engagement

For organizational competitiveness and growth, employee engagement is a key catalyst. Companies are now investing a lot to adopt gamification measures to improve staff development and engagement. Gamification is the application of game mechanics in a simulated non-game environment to foster desired behavior and drive learning outcomes.

As counter-intuitive as it may sound, games are highly relevant in a business environment as they make social interactions possible for employees to work hard as friendly competitions. One relatively inexpensive approach implemented by numerous businesses and organizations is using customized personal monopoly board games. These games usher engagement connections and challenges for desired organizational outcomes.

Game Genres

Choosing the most suitable board game will give you the upper hand as you’d no longer waste time and effort on the wrong game. Below are the most popular genres of board games.

  1. Classic or Family – These games demand players to race around a path to reach the goal/destination. These games involve less strategy and purely for entertainment.

  2. Euro-Style – Victory points are the key highlights of these games. Euro-style board games come with strong themes, and there is political element ingrained into them.

  3. Strategy – This is perhaps the only genre you should be focused on to build a corporate objective-based board game. Having a strong narrative, these board games also require significant collaborative efforts, where players make or break alliances as the game progresses.

  4. Card-Based – These games have randomized outcomes where players get eliminated in each round. The objective of the game is primarily based on victory points.

Building the Game

Now, let us address the elephant in the room – How to actually design a customized board game that will benefit your business? To develop a working game that will not only benefit employees but also keep them happily engaged three things are necessary: establishing the purpose, knowing the target players, and identifying key outcomes.

Here is a three-step process to design and build a customized personal monopoly board game for a corporate organization.

Extract Insights – Define the challenge by gathering requirements to build the game. Using modern diagnostic methods, determine the critical factors and context that will drive employee engagement. While doing so, consider how employees perceive the organizational structure and operations, the workplace dynamics, and the quality of business communication among staff.

Explore Designs – Gameplay scenario and context must be deeply explored to know all the possibilities. Stakeholders must be actively involved to brainstorm the probable game designs. You need to understand that building and designing a game is a collective effort. Once all the feasible ideas are accounted for, prototype the board game. Review the game with managers, executives, and stakeholders to know if any changes are required. To offer best experience to the employees, feedback is essential, which you will receive during the review process.

Implement – This is the final stage where the game goes live. Reviewers note down the reaction and take feedback from the employees. Modifications are then made if and when required. The first version of the game won’t be perfect; it is a continuous development process wherein with each iteration the game experience would improve.

So, why are you waiting? Design, implement, and let the show begin!

Choosing 521 Promo

Use our personal monopoly board games to integrate them into employee training programs. Many of our corporate clients use these games as training tools, and we have received great feedback. We also have an online builder tool to help you create customized designs for the game. Visit this link to get a quote.

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